In this live podcast, we explore why career longevity isn’t about keeping up with change, it’s about learning to lead yourself through it.
Success is often presented as a simple formula.
Work harder + Do more = Achieve more.
But what happens when the success you’re chasing leaves you exhausted, disconnected, or wondering “is this really what I want?”
Hustle culture has taught many of us that constant growth, productivity and pushing through are the path to success. But sustainable success requires something different. We need to understand ourselves, our strengths, our energy and what success actually means to us.
We’ll explore:
- Why hustle culture is so seductive, especially earlier in our careers
- The hidden cost of chasing external definitions of success
- How self-sabotage, people-pleasing and the need for validation can hold us back
- Why understanding who we are and aligning our careers to ourselves is the missing piece in creating long and meaningful success
- How knowing your strengths, protecting your energy and making intentional choices can help you build a career that lasts
- Why sustainable success benefits not only individuals, but also organisations and the people around us
About 'The SEO Mindset' Podcast
Build your inner confidence and thrive.
The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.
Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.
Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.
Search with Candour
This LIVE podcast is a collaboration with our good friend Jack Chambers-Ward, host of the Search with Candour.
Search with Candour is a weekly podcast on SEO and search marketing, featuring news and interviews with industry-leading experts.
🔗 Find out more about Search with Candour podcast
🔗 Connect with Jack Chambers-Ward on LinkedIn
Thanks to our sponsors
This event wouldn’t be possible without the support of our amazing sponsors.
SISTRIX – Gold Sponsor
SISTRIX has supported us from the very beginning, from our very first LIVE podcast.
SISTRIX is the all-in-one SEO toolbox for those who want to succeed on Google, Amazon and Facebook. With SISTRIX’s market-leading tools, you can optimise your website according to the latest Google guidelines, track competitors on Amazon and easily generate and easily perform research across Tiktok, Instagram and YouTube.
Majestic – Silver Sponsor
Specialists in backlink analysis. Established 2004, they have over twenty years experience delivering insight and value through competitor backlink analysis. Majestic maps the web to bring you the Link Intelligence data you need to dominate your market.
🔗 Find out more about Majestic
Official brightonSEO fringe event
This event is an offical brightonSEO fringe event!
brightonSEO may have started out in a room above a pub with a handful of people, but it grew quickly from there. Today, thousands attend the search marketing conference and series of training courses held in the UK and the US.
It brings together some of the best speakers in the world of search, and is a chance for SEOs to meet, learn and learn how to do their job a little better.
This isn’t an event that just tells you ‘content is king’ or ‘don’t translate your site, localise it’ and all those other conference cliches. It’s hands on. It’s detailed and it’s practical. It’s a chance to attend a conference featuring sessions from some of rest of the world’s best search marketers.
🔗 Find out more about brightonSEO
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Copyright 2026 Sarah & Tazmin
